RES / REI Eyewear

Eyewear company RES / REI is located near the historic town of Treviso in Italy. The brand carefully balances the traditional craft of eyewear production with contemporary, innovative design.

The name RES / REI comes from Latin and means both an existing object with substance & form as well as a concept or idea. Founder, Oliviero Zanon, and his small team are closely involved at each stage of the creative & production process, with only a few small, specialist tasks outsourced locally.

The company believes that technology itself is not enough to produce quality frames: it’s the people who design and craft their frames that matter. Each finished frame is the result of the knowledge passed from one generation to another, year after year. The focus is always on quality: a meticulous and rigorous design process ensures every RES / REI frame is made to the highest standards.

Cellulose acetate, which is made from natural sources, is the main material that is used to manufacture RES / REI glasses. The company has a close relationship with cellulose acetate manufacturer, Mazzucchelli 1849, with whom they create artistic custom colours and patterns that contribute to the signature looks of RES / REI eyewear.

The timeless beauty of RES / REI frames begins with simple shapes enriched by extraordinary details. From colour lamination to three-dimensional work, from elaborate acetate hues to temple embellishments: it’s the attention to detail that makes each frame a work of art. The temples are designed and enriched with unique details, and their proportions are carefully balanced with the thickness of the front.

The company is proud to have created its own carefully preserved archive of acetate samples of different patterns and colours used through the years, which now acts as a reference point and powerful inspiration for everything new they create. Prototypes of every single frame are also created in-house, ensuring that the colour combinations, gradients and patterns replicate the artistic nuances and intensity of colour required.

The brand is committed to reducing its environmental footprint. Having calculated how much CO2 is emitted during the production cycle, the company made the decision to plant a tree for 1000 frames produced.

The unique combination of innovative design, high-quality materials and artisanal production makes RES / REI a favoured choice for those seeking eyewear that is both stylish and enduring. We’re honoured to stock this wonderful brand here in our King’s Road store.

Should you need any further information about our collection of RES / REI optical frames, or any of our other handcrafted frame brands, don’t hesitate to get in touch.